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    MarketForces Africa » MarketForces News » Apple Fined €1.8bn in EU for Unfair Competition in Music Streaming

    Apple Fined €1.8bn in EU for Unfair Competition in Music Streaming

    Julius AlagbeBy Julius AlagbeMarch 4, 2024 News No Comments2 Mins Read
    Apple Fined €1.8bn in EU for Unfair Competition in Music Streaming
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    Apple Fined €1.8bn in EU for Unfair Competition in Music Streaming

    The European Commission has fined Apple 1.8 billion euros (two billion U.S. dollars) for unfair competitive practices involving its music streaming service, Apple Music, following a complaint by Spotify.

    Apple device users in the European Union “were not able to make a free choice as to where, how and at what prices to buy music streaming subscriptions,” EU competition Chief Margarethe Vestager said at a news conference.

    The fine relates to Apple’s practice of charging companies a 30 per cent fee for sales made through apps running on Apple’s iOS operating system for iPhones and iPads.

    Companies that wanted to avoid the fee and in turn offer lower prices had to handle sales outside the app.

    But Apple also forbade them from using the iOS app to inform users about prices or to provide a link to a sign-up page, the commission said.

    “For example, Spotify sells subscriptions through its website, but not through the Spotify app for devices running Apple’s iOS operating system.

    “Users can sign up to Apple’s own music streaming service, Apple Music, through the “Music” app that comes with iOS.

    “The commission found that Apple applied restrictions on app developers preventing them from informing iOS users about alternative and cheaper music subscription services available outside of the app.

    “This is illegal under EU antitrust rules.”

    “From now on Apple would have to allow music streaming developers to communicate freely with their users,” including within iOS apps,” the EU competition chief said. #Apple Fined €1.8bn in EU for Unfair Competition in Music Streaming

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    Julius Alagbe
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    Julius Alagbe is a senior financial journalist and Editor at MarketForces Africa with nearly two decades of experience in finance, accounting, and economics reporting.He is one of Nigeria's most prolific financial market reporters, covering capital markets, monetary policy, corporate earnings, banking, telecoms, and macroeconomic developments across Africa.Julius has built a strong footprint reporting on Nigeria's leading corporates and financial services sector, including coverage of the Nigerian Exchange Group, Central Bank of Nigeria monetary operations, MTN Nigeria, GTCO, and major investment banking transactions.He regularly monitors the CBN’s open market operations, interbank FX markets, and equity market movements, providing readers with real-time intelligence on Nigeria’s financial landscape.His reporting draws on direct access to institutional research from firms including Moody’s Ratings, CardinalStone Securities, Fitch, and other leading African investment houses.Julius brings analytical depth and editorial rigour to every story, making complex financial data accessible to professionals, investors, and policymakers across Africa.Julius Alagbe is based in Lagos, Nigeria.

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