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    MarketForces Africa » Uncategorized » Rakuten Group, AAIC Launch Africa Innovation Project for Startups

    Rakuten Group, AAIC Launch Africa Innovation Project for Startups

    Marketforces AfricaBy Marketforces AfricaOctober 30, 2020Updated:February 11, 2026 Uncategorized No Comments4 Mins Read
    Rakuten Group, AAIC Launch Africa Innovation Project for Startups
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    Rakuten Group, AAIC Launch Africa Innovation Project for Startups

    Rakuten group and Asia Africa Investment & Consulting Pte. Ltd. (AAIC), a Japanese growth equity fund and consulting firm based in Singapore, today announced the launch of the AAIC-Rakuten Africa Innovation Project.

    The group said the project will drive solutions to social challenges in Africa through technical and management mentoring designed to promote business growth for African startups.

    As countries and regions across Africa are achieving remarkable economic growth, many local startup companies are actively aiming to “leapfrog,” a process that seeks to use innovation to solve social challenges such as infrastructure, agriculture, nutritional improvement and the provision of clean drinking water, Rakuten stated.Rakuten Group, AAIC Launch Africa Innovation Project for Startups

    It said with this project, startups from Africa participating in the AAIC-managed Africa Healthcare Fund and Rakuten will share information and expertise with an aim to realize practical countermeasures that efficiently solve social challenges.

    Explaining further in the statement, it said as startups share information about the challenges they face locally in their industries as well as those in wider society with Rakuten, based on this intelligence, Rakuten will make use of its expertise in technology implementation across a wide range of fields from e-commerce to fintech, digital content and communications to support and help grow these local businesses through active mentoring.

    Rakuten has expanded to offer more than 70 services around the world based on its mission to empower individuals, communities, businesses and society.

    From April 2019 to June 2020, Rakuten participated in the Japan International Cooperation Agency (JICA)’s SDGs Business Supporting Surveys program for partnering with private enterprises, working in Rwanda to overcome social challenges through Rakuten’s technological expertise by building an insurance system using Blockchain technology and harnessing drones for agriculture.

    In May 2020, Rakuten announced an agreement with the African Institute for Mathematical Sciences (AIMS) to work together to train the African tech community by providing students with cooperative research opportunities and further develop an ecosystem of innovation.

    Toby Otsuka, CEO of Rakuten Europe, commented, “Since the day Rakuten was founded, we have always believed in the power of innovation, and throughout its history, our company has always been dedicated to contributing to society.

    “In recent years, many startups in Africa have achieved tremendous growth and are using technology to change people’s lives in significant ways.

    “By collaborating with AAIC and engaging in dialogue with startups that are confronting local challenges head-on, we hope to solve social challenges with our partners as a team leveraging Rakuten technology and business assets.”

    As a growth equity fund with operations in Africa, AAIC aims to achieve sustainable growth for developing countries by harnessing Japan’s strength across three pillars: strategic consulting, funds and human resources. In 2017 it established the Africa Healthcare Fund to invest in fast-growing companies in the African healthcare sector.

    As of September 2020, the company said it has investments in 21 companies that bring innovation for healthcare services that include healthcare e-commerce, fintech for international money transfers, an ambulance dispatch platform, online mental health counseling, teleradiology platform and advanced imaging centers, dialysis centers and maternity hospitals.

    Shigeru Handa, Director of AAIC said, “Scaling up for further growth is a big challenge as we invest in and support companies that are driving innovation in the healthcare sector, which is one of Africa’s social challenges.

    “We expect this collaboration with Rakuten to provide opportunities to promote synergies and business growth for startups, particularly in the area of technology.”

    Rakuten and AAIC said their aim is to contribute to solving social challenges in Africa through the acceleration of innovation.

    Rakuten Group, AAIC Launch Africa Innovation Project for Startups

     

    AAIC Launch Africa Innovation Project for Startups Rakuten Group
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